BECOME

The business I would create if I am an entrepreneur, Become is an eduction program to let people learn about different occupations and make the right decision on their education along the way.

BRIEF

Brochure design

Create and launch a business, build and dramatize an emotional brand-driven strategy across diverse communication disciplines. Demonstrate a critical understanding of effective brand usability, service design management and business process.

 

RESEARCH

Why

We spend one third of our lives on work, yet there isn’t an education system on the planet that teaches children knowledge of different occupations the way we teach them mathematics. Why? Why not?

1/21
 
 

HOW

How Become works

Explore 40 occupations in the job market, gain deeper understanding of their choice of professions while the program narrows down to final 2. 

Thank you

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